ABOUT US
Sparkroom was founded to provide marketers with innovative products designed to manage, measure and optimize the performance of their leads across all of their direct marketing channels. By using our products, marketers can more effectively manage their vendors, optimize campaigns, and align marketing initiatives with enrollment targets – driving better, data-driven decision-making, increased marketing efficiency and ultimately, profitability.
Sparkroom was acquired by CUnet, a subsidiary of Nelnet Inc (NYSE:NNI) in February, 2010.