UPCOMING EVENT:
2010 CCA Annual Convention & Exhibition
June 9-11, 2010
Palazzo Hotel, Las Vegas
Drop by and visit us in booth 904
NEWS
Today's Campus, April 2010
Q&A With Jeff Wendt - Jamie McDonald, CEO of Sparkroom
"Duke University, Northwestern University and Expedia were stops on Jamie McDonald's route to launching Sparkroom and negotiating its subsequent acquisition by Nelnet."
Sys-Con Media, February 2010
eBureau and Sparkroom Form Partnership to Improve Performance of Online Leads
"eBureau, a leading provider of predictive scoring and information services for online marketers and Sparkroom, today announced a partnership that provides Cost-Per-Lead (CPL) advertisers and lead generators a powerful combined solution for more effectively managing online consumer leads"
TMCnet, February 2010
Lead Generation Budgets Up, Third Party Calling Successful: Report
"Marketing budgets in the education sector – specifically for lead generation – are on the rise, according to results from the 2010 Lead Generation Benchmarking survey by ForProfitEDU.com and sponsored by Sparkroom."
StreetInsider.com, January 2010
NelNet Subsidiary to Acquire Sparkroom
"CUnet, a subsidiary of Nelnet Inc. (NYSE: NNI), announced today that it has entered into an agreement to acquire Sparkroom, a leading provider of enrollment marketing automation and lead performance management solutions."
Campus Technology, November 2009
Remington College Seeks Lead Control with Sparkroom
"College will be using programs from Sparkroom to automate lead delivery and obtain visibility into direct marketing performance."
Campus Technology, June 2009
Premier Ed Adds Sparkroom Lead Management to Private College Marketing Efforts
"Selects technology from Sparkroom to manage its student leads"
Bank Technology News, August 2008
Taking A Close Look at Net Leads
"Smaller mortgage companies lack the time and ability to thoroughly analyze the performance of leads they get from the Web. One firm looks to unravel hidden ROI."
Taking a Close Look at Leads BTN Aug 2008 - Download PDF