Press Releases

June.9.2010:
Post University Selects Sparkroom’s Sophisticated Enrollment Marketing Automation Software as Sparkroom Hits 4-Million Lead Milestone

Enrollment Marketing Automation provider continues unparalleled growth in the higher education market Toronto/Las Vegas- June 9, 2010 – Sparkroom, ...

February.23.2010:
eBureau and Sparkroom Form Partnership to Improve Performance of Online Leads

Integration provides online advertisers access to powerful predictive analytics to optimize lead management decisions in real-time ST. CLOUD, Minnesota/TORONTO, ...

February.4.2010:
ForProfitEDU.com Lead Generation Survey Shows Marketing Budgets on the Rise in Education

2010 Benchmarking Report provides key statistics and insights for marketers in the Education sector Closter, New Jersey, and Toronto, Canada, ...

January.20.2010:
U.S. Education Poised for Rapid and Efficient Admissions Growth with Real-time Marketing Insight and Analysis from Sparkroom

With Sparkroom in place, U.S. Education can manage, measure, and optimize their inquiry generation and admissions activities in ...

January.11.2010:
CUnet Acquires Sparkroom

Company Will Deliver Comprehensive Suite of Solutions for Interactive Marketers in the Education Sector Paramus, New Jersey, and Toronto, ...

December.2.2009:
ForProfitEDU.com Launches First Annual Lead Generation Benchmarking Survey Online

Members of the higher education community are invited to participate in benchmarking study to identify current trends and ...

November.11.2009:
Remington College Reduces Costs, Gains Greater Control over Their Lead Generation with Sparkroom Lead Deliver

Lead Performance Management platform provides Remington marketers with real-time insight into lead performance resulting in more efficient media ...

October.15.2009:
Sparkroom Hires Dave Datars to Lead Sales Organization

Former Omniture executive brings extensive online marketing experience to Lead Performance Management firm Toronto – October 15, 2009 – ...

June.8.2009:
Premier Education Group Selects Sparkroom Lead Deliver for Improved Online Marketing Performance

Company will utilize Sparkroom Lead Deliver and Lead IQ to Automate Lead Delivery, Manage Vendors and to Optimize ...

April.22.2009:
US Education Corporation Selects Sparkroom Lead IQ to Drive Increased Business Performance

Company leverages the Lead IQ platform to integrate with providers and back-end systems, creating a central point of ...

January.8.2009:
Sparkroom Expands its Lead Performance Optimization Solution to Address the Needs of Higher Education Marketers

Latest Release of Sparkroom Lead IQ Delivers Transparency and Closed Loop Reporting to Schools Toronto/Charlotte – January 8, 2009 ...

September.9.2008:
Sparkroom Launches Lead Market Analytics™

Lead buyers can benchmark their performance on key metrics against their industry peers; product drives improved decision making ...

August.27.2008:
Sparkroom Hires Online Lead Generation Experts Chris Meerschaert and Jon Moises

Former Quicken Loans Executives to Run Account Management Organization Toronto/Charlotte – August 27, 2008 – Sparkroom, Inc. (www.sparkroom.com), a ...

April.29.2008:
Sparkroom Announces General Availability of Sparkroom Lead IQ, Lead Performance Optimization Platform

Hosted Analytics Platform Delivers Transparency and Closed Loop Reporting to Leading Online Marketers Toronto/Charlotte – April 29, 2008 – ...

March.17.2008:
Sparkroom Raises $4 Million from Matrix Partners; Announces Founding Team

Seasoned Team of Internet Veterans Building New Solution to Optimize Lead Performance Toronto/Charlotte – March 17, 2008 – Sparkroom, ...