PRODUCT OVERVIEW

Sparkroom Enrollment Marketing Automation Product Suite

Gain control over your student inquiries with the most advanced technology available.

Sparkroom is the most widely-deployed software solution available for enrollment marketing automation. Trusted by top career colleges and universities, the Sparkroom platform integrates all aspects of enrollment marketing in a single web-based platform, providing real-time campaign performance data 24×7. Sparkroom allows you to easily manage, measure, and optimize your student inquiries with immediate results.

Enrollment Marketing Automation Benefits

With sophisticated tools for automated inquiry capture and delivery, scrubbing, scoring, vendor management, media planning and email nurturing, Sparkroom’s platform is proven to result in immediate improvements to marketing performance. Based on industry-leading best practices, the Sparkroom platform offers:

  • Full transparency with web-based access to real-time data on marketing campaign performance, 24×7
  • Simplified vendor management, collaboration and accountability
  • Complete integration with backend CRM and SIS systems for streamlined, automated inquiry flow and validation
  • Detailed reporting and analytics with easy-to-use dashboards, alerts and pivot tables for better decision-making

Learn more about the Platform

With Sparkroom, you can automate, manage, and optimize all your student inquiries from a single, integrated platform.

  • Sparkroom Connect™ – Automatically capture, verify, scrub, and distribute student inquiries to your call center, SIS and CRM system in real-time.
  • Sparkroom Discover™ - Manage vendors more effectively and optimize recruitment campaigns with detailed reports and analytics.
  • Sparkroom Benchmark™ - Measure enrollment marketing performance against your peers and identify opportunities for improvement.
  • Sparkroom Nurture™ – Implement best practices-based email marketing and engage more deeply with prospects.
  • Sparkroom Interact™ – Give your vendors access to a partner portal that provides increased transparency and eliminates time-consuming reconciliation.

For more information on the Sparkroom product suite or to arrange a demo, contact us at sales@cunet.com.